Branding and Interior Design for San Francisco’s Food and Cocktail Legend
GQ, Esquire, Food & Wine, Gourmet and many more have called The Alembic “The Best Bar in America”.
Restaurateur Dave McLean's dedication to cocktail and culinary perfection at every level is on display in San Francisco, California’s Alembic, a now legendary bar & restaurant located in an old Haight Street theater.
Menus and Collateral
Alembic enjoys a branding program filled with thoughtful graphics and relatable, entertainingly written drink descriptions, which strikes an accessible balance with the enjoyably serious tone of the interiors. A five-pound waterjet cut steel menu holder houses the extensive liquor collection; after all, nothing says “We mean business” like a book you can hardly lift.
I designed and crafted both the branding and a richly detailed interior.